How does Crowdfunding for Equity work using the Title III Reg CF rules? Reg CF allows for equity crowdfunding by non accredited investors to participate online in early stage startup companies on a FINRA approved funding portal. Once a company has filed the Form C they may list their startup companies on one of the funding portals regulated by the SEC and FINRA. Both non accredited and accredited investors may then invest in the company and hold equity in the company.
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